Build A Profile, Create Content, Engage Your Audience

Online Workshop | How To Instagram

Feel like social media is an ever-evolving entity that you can’t keep up with? Don’t worry, we have all been there.

All you need is a fresh perspective. A new way at looking at the old. 

This online workshop is just that. It has been designed to help you change the way you think about Instagram so you can confidently grow your audience.

Expect to be guided step-by-step through some basic tips and simple tricks to use when building an Instagram profile, whether for yourself, a brand, or a business.

From the way you show up to the content you share, learn to think about Instagram as it relates to you – not to someone you ‘should be’.

This is for anyone wanting a refresher, a new perspective, or just a holding hand to get you started. 

Leave with new insights and 2 months of content ideas to kick off your journey.

Instagram workshop Key Takeways

Walk away with an updated and fresh Instagram account. We start with getting the basics right: your profile. After all, it is the first thing people find when they find you. So use the opportunity to tell them more.

Same same, but different. Learn how to add your touch to basic content themes and buckets, making it easier for you to adapt to trends and platform changes.

Who is going to buy into you? That’s what you need to focus on: the people you are talking to. Identify them, attract them, retain them. Talk to them.

What’s a workshop without practical information you can take home and use over and over again? An easy-to-follow guide will be available for you to flow through.

Shift your mindset around Instagram: from something you “have to do” to something you get to do every day. 

Once you join a Fluffpot workshop, you join a community of like-minded individuals who are here to support you, your brand, and your business.

Here’s a taste, from the Marketing Workshop Workbook:

[Instagram is] the glossy mag of the digital world. It’s visual, vibe-driven, and perfect for creating a consistent aesthetic. But it’s also increasingly geared toward video, story, and action.”

The booking process

To confirm your spot, WhatsApp or Email Simone for payment details.

Once payment has been received, you will be sent a form and a set of basic instructions to prepare you for the workshop.

Workshop: How To Instagram

Date: Thursday, 26 June, 9:30–11 am

Venue: Online (link to be emailed upon confirmation)

Cost: R280

To book, contact Simone via WhatsApp or Email.

- Your host -

Hi, I’m Simone, the founder of Fluffpot_.


As a writer turned strategist, I’ve been on both sides of the marketing coin: big-picture brand thinking, and hands-on content execution.  I created these marketing workshops to offer something business owners needed: Practical marketing advice that actually means something, showing an approach to marketing that feels like you.


With a background in journalism, politics, and digital marketing, I’ve spent the last 10+ years helping businesses find their voice and use it with purpose. Now, I want to use the lessons I learned to build solutions that bring inspiration to people who just need some help to rediscover their sparkle.

Workshop Snaps

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fLUFFPOT_ Intro.

Fluffpot_ is the personal brand and creative umbrella of Simone Loxton. It’s where ideas take place; a space for experimenting, building, sharing, and staying endlessly curious.

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